HOW TO EARN MONEY FROM VLOGGING? (COMPLETE GUIDLINES)

Last Night I was surfing on internet and A Question pops out of mind “how to make money through vlogging?’’. Then I did some research.

Here is the answer; there are several ways to make money online but vlogging is the most proven way to do it.

 Through vlogging you not only can make money but also can establish a loyal fan base.

It has the potential to make you famous and when you become famous you can have many leverages in every aspects of your life.

Everyone wants to hang out with famous person; your name will become your brand.

And brand is everything in marketing world trust me.

And I know based upon my research to how to succeed in vlogging; here I have mentioned all the details so please spend some time to read it carefully.

After reading this you will not have any questions regarding.

·       What is vlogging?

·       How to start vlogging?

·       How to make money from vlogging?

·       What equipment to use in vlogging?

·       How to create fan base for vlogging?

·       How YouTube works?

·       What are the skills require to become vlogger?

·       How to do keyword research for vlogging?

·       How to select niche for vlogging?

·       How to select topic for vlogging?

So stick with me till the end.

What is vlogging?

Vlogging term simply originated from the term blogging; meaning of vlogging is ‘video blog of your life events.’ It’s just like your personal diary except its open to everybody and you have made it more interesting.

In vlogging you make videos about your life events like game play, roasting, reviewing and sharing your relations etc.

Many people thinks that vlogging is just simply running with camera everywhere.

But I personally think it’s not true. From my perspective it’s about being yourself.

Showing the world or your fan base about what you think about certain issues or events.

And the best part of it is that you can make money through it.

And I know you are here just because of it ;) .

So my advice to you is that understand basic concept of it and then go for other stuff like popularity, money, etc.

Let’s move to another topic.

Popular vlogger’s list and their income

Here; to just motivate you I have listed some youtube stars, vloggers and their income statements. So that you can learn from that.

In our list top rank goes to Rayan Kaji.

This nine year old kid has literally broke all records of earning subscribers and views.

Views	Subscribers	Earning
12.2 billions	41.7 millions	$ 29.5 millions

 

That is totally insane not because of he has that much following; but due to his age.

In our list Mr Beast has got second rank.

He is my favorite youtuber and he has giveaway TONs of money.

Views	Subscribers	Earning
3 billions	47.8 millions	$ 24 millions

 

His videos are so catchy and entertaining.

In our list third rank has been achieved by Dude Perfect.

Actually they are four brothers who are playing games and performing stunts.

Views	Subscribers	Earning
2.7 billions	57.5 millions	$ 23 millions

 

Ways to earn money from vlogging.

There are basically three ways which are popular to make money from your vlogging.

No.1 is google AdSense;

As you may know google AdSense is the prime way to earn money but in that process YouTube takes big chunk of earning approximate 45%.

And these days it is very hard to approve AdSense account and fulfill the YouTube threshold.

My advice is to never put all eggs in one basket.

 

No.2 is Paid Promotions

As you may aware of this thing; in paid promotion brands reach out to you and give you some amount of money to promote their products.

Mostly tech youtubers gets free smartphones from brands to promote.

But the problem is mostly brands reach to the creators who has huge fan and subscriber base.

 

No.3 is Affiliate Marketing

Companies like Amazon, Alibaba gives you opportunity to earn some money by their affiliate program.

In these kind of program you have to create affiliate link for specific product and paste it into your vlog description.

Every time someone clicks on that link and buy that product you will get commission ranges from 0.5% to 20%.

And the best part of this is that you can do it with zero subscribers. :>

If you want more detailed vlog on it please let me know in comment section.

• Other unexpected income sources for vloggers

ð Selling your own merchandise

-you can start selling your own merchandise for your fans and earn some money.

ð Offering your own masterclass or courses

-As many gets interested in learning special skills from you; you can start your own paid class.

ð Selling presets for Photoshop, games etc.

-if you are teaching Photoshop editing or etc. you can sell those things digitally.

ð Getting clients for your business.

-If you are creating videos on script writing then you can have client who first watched your video and then feels good to give you work.

How YouTube ads works?

Most of the times youtubers and vloggers rely on the YouTube ad revenue. So you need to know that how it works.

First you have to fulfill YouTube threshold.

• ð 4000 hours watch time within year.
• ð 1000+ subscribers.

Second apply for review and create AdSense account

• ð Once you reached that mark you have to apply for YouTube partnership program.
• ð Meanwhile you have to create an AdSense account. If you already have then no need to worry. Google prefers only one account for one person.

Then you have to comply with YouTube and Google policies.

And you should avoid

• ð Copyright strikes
• ð Community guideline violations
• ð Invalid click activities
• ð Etc.

To know better about all those things I would recommend you to read articles on it.

And if you want brief article about those things please let me know in comment section.

Why aimless vlogging doesn’t work?

If you want to build a loyal fan base you have to be very precise with ‘what you want to do?’ because if someone is coming on your YouTube channel or vlogging channel; that means they have some expectations.

And as a vlogger it is your job to satisfy those expectations.

But if you are sharing random content then it would be very hard for your audience to stick with you.

I have seen many dead channels which loose track and failed; once these channels with huge loyal fans but now nobody is watching content.

There is a channel with 1.2 million subscribers and getting only 1-10k views on videos.

That is very good example of serving your audience with niche.

I am not saying that don’t do any experiments; you should be doing.

We have discussed below how to find niche, topics, and keywords very briefly.

What are the steps to become successful vlogger?

If I have to put steps to become successful in vlogging I would recommend that ‘content is a king’.

You should be focusing more efforts on your content.

Quality content can stand against massive competition.

As you may know in recent days we are facing lots and lots of competition. And we also have established vloggers who has massive fan base and following.

And they are also struggling to remain on the top. They are bringing huge set ups, many actors and whole team to make a single video.

As you are beginner you may not have that much resources to put into making single video.

But you can compete with them by sharpening your skills and providing different entertaining+ educational content.

Here below I have discussed several steps which can helpful to you. So again read it very patiently for your better future.

STEP:-1 How to select niche for vlogging, blogging, or YouTube channel.

The process of selecting niche for each of the category would be same.

You can follow two types of approach

1)Top up approach

-In this approach you start with specific thing which you know or like to make video on it like mobiles.

-then you expand that idea to variety of categories like android, IOS etc.

-So now you have a niche which has low competition then whole tech niche but still relevantly broad field to work in.

-and search volumes are also high in it.

 2) Bottom down approach

- Here you start with the big niche like tech and break it down to specific point.

-like you can break down the tech niche into consumer electronics.

-then you can break it down into gadgets like mobile, pc and laptops.

How to validate a niche?

-to validate any niche you have to research about it.

-you have to keep two factors in mind Low competition and high search volume per month.

-you can use free and paid both tools but I would recommend free tool on google which is google keyword planner.

What is angle of niche?

In mobile niche you can choose whether you want to review phones; or you want talk about tips and tricks for the phones.

This is known as angle of niche; what perspective you want to serve you have to select.

This will makes your overall niche very specific and to the point.

STEP: 2 HOW TO PRODUCE GOOD QUALITY CONTENT FOR YOUTUBE OR VLOGGING?

In order to produce good quality content you have to focus on aspects like hook ups, storyline, value, referring.

Here hook ups hold your audience because attention span of audience matters the most.

 You can claim something bizarre in the beginning of video; you can use punch lines.

Then your video should be well attached to your storyline like if you want to educate your audience about something; don’t provide random information make it smooth to catch patterns in your video.

Your content should be worth valuing to the audience; it should be helpful to viewers.

You can make your content more valuable by providing reference videos or blogs or texts.

You can refer your own content and also other’s.

How you can judge good quality content?

There are four majors for it

-Good quality of picture

-Good audio quality

-Video should be to the point

-It should be interesting

Above mentioned points should not be avoided; these are the benchmark for quality content.

Experiments are allowed in it.

STEP: 3 How to select topic for vlog, blog, or YouTube?

To select topic for any vlog first you need to three things keep in mind.

No:-1 topic should be relevant

-Topic should be relevant to your vlogging niche.

No:-2 it should help viewers in any manner

-Your topic should be solving the problem of your audience in any manner.

-No one will like to spend their time on topic which nothing to do with their own life.

- Travel vlogger should describe places and provide guide to their viewers about travelling.

No:-3 your knowledge is also important

-Your knowledge in that particular topic should be essential.

-If you don’t think you can provide good information about that topic then leave it or increase your knowledge in it.

STEP:-4 How to select theme for vlogging?

Theme of the vlog is the very essential part of it; it is the structure upon which the whole video will be based on.

For example; if you are travel vlogger and you try to present theme of vacation tour for kids then you can include parks which are popular among the kids like Disney land etc.

If you are making a video without theme; it will become tough challenge for you.

It is in the best interest of you to have theme in your video.

Again it makes your work very easy.

STEP:-5 How to write a script?

Many creators prefer to use script while others are relying on improvisation technique.

So what is scripting? It is the writing your content on to the paper which will help while you are shooting.

Another dimension of scripting is storyboarding which will discuss in future.

Steps to write script

-Make rough structure of your content with all the titles.

-Put appropriate sentences, paragraphs within those titles.

-Try to speak according to the script

-Remove sentences and paragraph which feels unrealistic; and include paragraphs which help you to explain particular thing easily.

-repeat above two processes.

What are the pros-cons of scripting?

Pros	Cons
Helps to keep things in order	Less opportunity for experiment
Works great in huge projects	Works less effective in small projects
It makes production process very easy	It consumes extra time and resources
Saves unwanted shots	Execution may not be easy.

Best of both worlds: - outlining

When you are working on small project and want to eliminate negative effect of script on your project and want only positive effect then you can use outlining.

In this you have to take notes of all the topics which you want to cover and then you have to explain those topics in your way.

STEP: - 6 How to shoot vlog?

Shooting vlog is not easy thing because it requires knowledge of directing or at least you need to have idea about presentation skills.

For this I would recommend you to watch videos of other creators.

Then select vlog which you like the most; then try to make your vlog like that.

Do this process many times; this way you get used to these techniques and skills.

Here practice plays a major role; still shooting a vlog includes lots of elements like picture quality, audio, lighting etc.

We are going to discuss it all here.

Background

Choosing a suitable background it very challenging. Background will provide feel of your theme.

If you want to make vlog for vacation place for kids; your background should look funny and childish like include inflated balloons of Mickey Mouse; use attractive colors like red, yellow, blue, and green.

Cameras

As you want to make a vlog you need to have more than one camera to capture the moment from different angles.

First and primary camera should be in front of your face; secondary cameras which will shoot you directly from sideways;

Then third types of cameras you can use for shooting you and your staff to make insider video later.

Audio

From my perspective audio should always be good and it should be such that it does not harm ears with earphones.

It is easy to control sound quality when you are shooting inside while difficult when shooting is in outdoors.

To improvise your audio use filters and different sound jacks.

Lighting

When you are shooting outdoors you will have advantage with regard to lighting except night shoots.

But indoor shooting takes so much care of lighting.

Lighting should be soft; in order to achieve you can purchase lighting kits or you can use white paper or butter paper and put it on you source of light.

STEP:-7 How to edit vlogs?

Editing is the un-skippable part of any video making; this makes your vlog very dynamic.

Through editing you can improve your vlog quality; you can introduce some small scale animation in it.

If you are very professional in editing then it is easy for you to make your video very decent.

You can use some filters and make your video very cinematic or you can add some clips from existing vlogs, stock footage or movie.

You also can use memes to make it very funny. You can play double role in your vlogs or add some special effects to give your vlog a little bit of sci-fi theme.

Cuts and joints

With this you can remove unwanted clips and add clips which are in your interest.

Generally when you want to show conversation in your vlog you can use that cut and joints; like when you are talking your face will only be visible while other person is talking then his or her face will be visible.

Music

First add some background music in your vlog then according to the situation in your vlog you can add music.

When you in vlog you want to make your audience laugh you can use punching sound or audience laughing sound.

While in tense situation plays very creepy sound.

Overlays

These are very important in your video. Overlays are the objects it could be a picture or clip or special effect presets like smoke, dust, flare etc.

These gives your vlog another dimension but you should be very conservative while using these things.

Because it can ruin your work too.

Texts

Generally text overlay use to describe important topics or subtitles but when you want to give insights about something you can use it.

Objects

It could be anything from just static picture to clip or special effect presets. It generally useful to point out some concepts.

 

Intro-outro

Intro and outro defines your brand. As name suggest intro comes before the actual content starts and it will showcase your brand and production value.

While outro comes in last and you can add some videos which you want to promote or you could attach message which you wants to deliver.

You can also include credits in outro.

STEP:-8 How to do keyword research?

Keyword research is very vast topic and directly related to SEO so for that first you have to decide for which keyword is more associated with your topic and how often it is being searched on YouTube.

In order to do that use keyword planner it will show number of monthly search on that keyword. It also shows competition in that keyword and it will suggest other keyword related to that topic with search volume and competition.

There are lots of many keyword planners out there and they are providing fantastic services but as you are new to this field use google keyword planner which is free.

Why should we optimize our video?

So first you are on YouTube to make money; so there is a high chance of earning money with millions of views.

In order to get those views you have to rank your video on YouTube search.

And optimized videos are most likely to rank on YouTube search.

Success mantra of keyword research

We want to find keyword with high search volume and low competition.

But it is nearly impossible to do that so either we can prefer go with low search volume low (negligible competition) or go with high search volume and high competition

You have to decide based upon your content; your reach.

Be patient with the process

Vlogging is not one day or one month job; you have to be very patient. In early days of YouTube you can get reach instant but now-a-days it becomes quite difficult.

You have to put more effort in your content and do not waste your time in speculation; because speculation reduces your productivity and leads you to pessimism.

YouTube tries to serve viewers with best and relevant content so if you just focus on your content and target relevant audience you will succeed eventually.

You will succeed but I cannot say when; it depends upon efforts which you have put; learning and your niche.

I strongly believe that practicing is the only key to become master of anything. Start making vlogs; keep doing it.

Consider it as your practice; try to bring improvement and always use ethical ways.

Clickbait will leads to instant gratification; avoid it. 

Keep eye on your competitors

You have to keep eye on your competitors; like what they are doing; how they are getting more views; what improvisation they have brought in their vlogs.

This will gives idea about in which direction trend is going. That helps you to predict future trends and to make videos according to it.

You can also get inspiration from it and many of creators like to share their own success story.

These are not just success stories these are the stairs to reach to mile stone.

Always be in healthy and ethical competition. If your competitor is making 10 min video try to make more than 10min video.

If your competitor actively replying his or her audience so you also need to do.

If your competitor is doing live stream you also need to do this.

But remember never copy whole video of your competitor this will reduce your creativity. 

What equipments are required in vlogging?

For vlogging a camera with good quality mic are more than enough for beginner but as you grow you need to upgrade your equipments very frequently.

Because when you grow big you may work on big projects and at that time your equipment needs to upgradation and addition.

As a beginner vlogger I would recommend you to shoot videos on your phone and use good mic for it.

If you are shooting more static videos then you need a tripod.

If you are shooting outdoor you can buy gimbal but I would not recommend it.

For indoor shooting I would recommend ring lights.

A small go pro camera would be very handy for travel vloggers.

Now talk about some other accessories like batteries, extra storage capacity etc.

If you want full details about each and every equipment and accessories then let me know in comment section.

Cameras

Cannon EOS M200	Click here to buy
	Features: Dual pixel CMOS AF,                          143 AF areas,                          Eye Detection AF (one-shot                          and servo AF),                          4K Video,                          Country of Origin: Taiwan Reviews: consumers liked the feature but they have problem with price. But overall good quality. It’s available in EMI.
GoPro Hero 8 Black CHDHX-801	Click here to buy
	Reviews: reviews are not so good but personally I like this thing. And it will be very helpful for shooting outdoors. Little bit costlier than other piers.
Cannon IXUS 185	Click here to buy
	Features: 20.0 megapixels                          8x optical zoom (28 - 224)                          16x ZoomPlus                          Easy mode and date stamp                          feature   Reviews: there are several negative reviews but it is cheap and you can have it for just get started.

Microphone

Maono AU-A03

Click here to buy

·         Cardioid Pick-up Pattern: A cardioid pattern for less background noise. Please face to the side with Maono logo for a better use ·         Compatible to Windows and Mac. For laptop and PC, you may need a Y adaptor (Included in package) if the device is only with 1 audio jack. If there are 2 audio jack, please use jack for mic ·         Sturdy boom arm set: With a pop filter and a foam windscreen, the condenser mic records your voice and the sound crystal clear, the shock mount holds the microphone steady with damping function ·         Plug and recording: This is an updated version which improves the mic power supply, connect the 3.5mm jack of your computer to the microphone with the included cable, you can start recording, but if you want better recording effect, you might need an extra phantom power (not included) some pc models ·         Packing list: Condenser mic, adjustable scissor arm mic arm, metal shock mount, pop filter, foam mic windscreen, table mounting clamp, XLR to 3.5mm cable and Y adapter

 

Tripod

Click to purchase

 

 

 

Lighting

Click to buy

Editing Software

There are many free and paid softwares available like Fillmore, hitfilm express, davinci resolve, etc.

This topic needs a separate article for it I will write on in within less time so please read that article too.

FAQs

QUE: How can I start vlogging without any accessories?

ANS: yes you can; as I mentioned earlier if you are starting then start with minimum gears. For vlogging you only need your camera.

QUE: How can I setup good background?

ANS: There are many ways to do it. You can organize your existing furniture into background like take background as laptop or T.V. You can also buy some cheap props for background like poster, or vintage things, lamps etc.

QUE: can you suggest any specific technique for my vlog?

ANS: First there could be different techniques for different vlogs so I cannot advice you any technique without knowing your niche but I can say that If you are shooting indoors then you can use neon lights to make atmosphere calm and outstanding.

QUE: Is it possible to earn money from vlog?

ANS: You have to believe in yourself. If you are passionate and consistent enough you will make money one day.

QUE: how much time it takes to get first paycheck?

ANS: it depends upon your efforts, content, niche and several other factors but you should consider minimum of 1 year. Some people gets early and for some this period takes 3 years